VIBIA design is accessible, cheerful, evolutionary rather than revolutionary and is expressed through the practicality, visible material quality and accurate forms of its products. All VIBIA products are registered original designs. Twenty teams of product design and interior design professionals are behind VIBIA products. They all provide creativity, freshness and a certain mischievousness, always at the service of VIBIA’s coherence in terms of criteria, values and identity. Innovation is part of VIBIA’s DNA. Product development is a never-ending source of stimulation: constantly incorporating new technology, processes and materials to make every new product a new challenge, with no limits. Breaking with conservative practices, VIBIA pursues a new kind of relationship with its distributors and commercial networks, seeing them as a substantial part of its business and offering them a new framework for cooperation. The VIBIA communication strategy is uniquely its own, setting out to constantly stimulate consumers and professionals throughout the world, to create a new experience for them.